image of people working in an office setting (for an ai saas company)

From MVP to VC-ready
in under 12 weeks.

You have the conviction, the prototype, and the energy. What you don't have yet is a customer who found you without you chasing them, a story investors believe, and a room that tells you what actually matters right now. That's what the next 12 weeks are for.

THE OPERATORS IN YOUR corner HAVE BUILT AT
what they have achieved
$2.2B+

Raised by operators in the network

23+

Exits and acquisitions

12

Unicorns built or scaled

4

IPOs

25+

Active operator mentors

These aren't advisors. These are operators who've been in your seat, made your decisions, and are back in the room every week to help you make yours.

WHO THIS IS FOR

You're building something real.
You just can't prove it yet.

This is for pre-seed B2B SaaS and AI founders who have a product or prototype, have had early conversations, and are not yet generating consistent revenue from customers who found them without being chased. You're doing everything yourself — designer, seller, builder, closer. You know the problem is real. You just haven't found the repeatable motion that turns that conviction into something an investor can underwrite.

2AM Nightmare

You wake up energized by the vision and go to bed terrified it's not working fast enough.

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Investor Meeting

Every conversation ends with "come back when you have more traction"...

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Monday Morning

You're doing everything — the deck, the demos, the code...

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Product Decision

You're building features because customers asked for them — but you're not sure you're building for the right customers.

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Right Now

You don't need another framework. You need someone who's done this before to tell you what actually matters.

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WHAT YOU'LL DO

Three outcomes.
Twelve weeks.
Your actual company.

Every session works on your real product, your real customers, and your real story — not a case study, not someone else's numbers. You leave with three things no pre-seed founder can raise without.

SHIP

A v1 your ICP actually pays for.


Not a wireframe. Not a prototype you're still explaining. A working product in the hands of real customers — built with AI-assisted cycles, validated against a specific ICP, and shipped during the sprint. You leave knowing exactly what you built, who it's for, and why they pay for it.

You'll have:
A shipped v1 · A confirmed ICP with a problem statement real prospects lean into · Your first paying customer · Early retention signal

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CONVERT

A repeatable motion that finds customers — without you chasing every one.

The difference between pre-seed and seed is one thing: a motion that repeats without heroics. You'll build your first outbound sequence, your first conversion playbook, and an early dashboard that shows you what's working before you scale anything. By the end of the sprint you'll know your CAC proxy, your pipeline stage, and what your first hire needs to run the motion you just built.

You'll have:
A documented first GTM motion · An early traction dashboard — pipeline, conversion, and learning velocity in one view · A repeatable weekly build + sell cadence you can run after the Lab ends

[team]
RAISE

A pre-seed story grounded in what you've proven — not what you plan to build.

Investors don't fund ideas. They fund founders who've already answered the question everyone else is still asking. You'll build your investor narrative on the proof you generate during the sprint — the customer who paid, the motion that repeated, the ICP that said "that's exactly it." Not a deck you assembled the night before. A story that holds up when they ask the hard questions.

You'll have:
A pre-seed story grounded in what you proved · An early control dashboard — cash, pipeline, and learning velocity in one view · The FSC Pre-Seed Seal — the credential that shows you did the work

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Note: These aren't modules. These aren't takeaways. These are the three things that determine whether your company becomes fundable, scalable, and defensible — or stays stuck at the stage you're at right now.

WHAT'S NEXT

Start this Tuesday.
Be VC-ready by week twelve.

Three steps. The first one happens this week.

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STEP 01 · THIS WEEK

Join the Pre-Seed Track.

Enter the CEO Operating Room and join the Pre-Seed track. $49/month — no application, no waitlist. Your first live session is this Tuesday at 9AM PST. Bring your current biggest question. Leave with a direction.

Every Tuesday · 9AM PST · 12PM EST · 6PM CET · Live on Zoom · Free to attend first

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STEP 02 · WEEKS 1–10

Do the work in the Pre-Seed Lab.

When you're ready for the sprint, apply for the Pre-Seed Lab. 10 weeks, 8–12 pre-seed founders, every session working on your actual company. Weekly homework tied to your product, your customers, and your raise. Real feedback from operators who've built what you're building — at the stage you're at right now.

From $997 per startup · 2 founders can split the cost · 3 monthly installments available

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STEP 03

Present on Demo Day. Earn your seal.

.Complete 8 of 10 sprint requirements. Present on Demo Day. Leave with the FSC Certification — the credential that tells every investor, board member, and future hire exactly what you built, how you proved it, and what stage you're ready for next.


Every week that passes without the right room is a week your competitors might be in it.
WHO'S IN THE ROOM

The operators who've been
exactly where you are.

Every Tuesday, the Pre-Seed Track room has one thing most founder programs don't: operators who've taken a B2B SaaS or AI product from zero to first revenue, first raise, and first repeatable motion — and show up every week to help you do the same.

THE OPERATORS · EXITED FOUNDERS · ACTIVE VCS

Not advisors who remember what it was like.
Operators doing it right now.

$2.2B+ raised collectively. 23+ exits. 12 unicorns built or scaled. 4 IPOs. 25+ operators.

These are founders and operators who've built at zero, shipped v1s with no budget, and closed pre-seed rounds without a warm intro — back in the room every week because this stage is where the real decisions get made.

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Indy Sen
GTM
PRODUCT MARKETING
ex-Google, Salesforce, Canva, MuleSoft · 3 IPOs

Indy has launched 0→1 marketing at companies that became category leaders.

At pre-seed, you don't need a marketing team — you need a message that lands in one sentence and a motion that converts strangers without you being in every call. Indy helps founders get their positioning tight and their first outbound motion designed before they scale noise instead of signal.

📍Location: San Francisco, CA
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David Ehrlich
CEO OPERATIONS
CAPITAL
ex-CEO Aktana (12 years), McKinsey, Stanford

David started his first company at 15 and has never stopped. He's scaled companies to 400+ people across 50 countries — but he's also been the founder sitting across from investors with a product, a story, and no revenue yet.

He comes into the pre-seed track to help founders think like a CEO from the start: what do investors actually look for, what does a credible pre-seed story sound like, and what decisions now will cost you the most later.

📍Location: Berkeley, CA
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Denis Descause
AI
GTM
M&A
Founder & GTM · ex-SAP, BCG · €200M SaaS revenue

Denis built Flashbrand to millions of users and a strategic acquisition — without external funding, without a big team, by staying ruthlessly focused on ICP and monetization from day one. He's been the solo operator-founder making every call himself.

At pre-seed, he's the person in the room who tells you whether your offer is actually fundable, whether your pricing logic holds, and whether you're building something acquirable or just something impressive.

📍Location: New York, NY
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Alon Maltzov
product
ai
2x Founder · 1 exit · $15M→$25M ARR

Alon built adjusti.co from idea to acquisition — zero customers, zero outside validation, figuring it out in real time.

At pre-seed, the question isn't whether your product is good. It's whether you're building for the right customer. Alon comes into the Lab to review your ICP logic, stress-test your build decisions, and stop you from spending 3 months building toward the wrong signal.

📍Location: San Francisco, CA
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Sachin Shah
PRODUCT
AI
TECH
ex-Bain (NPSx), Accenture · Fractional CTO

Sachin has gone from zero engineering team to 45 people and four AI products in production — on a startup budget, inside a Bain-backed company.

At pre-seed, the wrong technical architecture doesn't slow you down later, it stops you completely. Sachin helps founders make the AI stack and build decisions that will hold when your first real customer puts pressure on the product.

📍Location: London, UK
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Megan Ketchum
GTM
DEMAND GEN
ex. Rippling, Faire, LinkedIn, Bain

Drove $175M in new business as LinkedIn's Demand Gen leader. Re-tooled Rippling's product marketing for its shift to a multi-product operating system. Started at Bain advising Fortune 500s on strategy and M&A.

Megan helps founders get ICP clarity, sharpen positioning, and build a demand engine that doesn't rely on the founder being in every deal.

📍Location: San Francisco, CA
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Vivek Bedi
PRODUCT
AI
aCQUISITIONS
ex-Goldman Sachs, Northwestern Mutual · $2B+ acquisitions

$Vivek has led products through $2B+ in acquisitions — which means he knows exactly what early-stage product decisions look like from the buyer's side of the table.

At pre-seed, his lens is specific: are you solving a problem sharp enough that someone would pay for it today, with this v1, with this team? He helps founders cut through the feature noise and get to the product decision that actually matters right now.

📍Location: New York, NY
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Bill Kahlert
GTM
caPITAL
rEVENUE
Serial Founder
ex-Techstars, Alchemist · 3 exits

Bill built his first SaaS platform from zero to revenue without a dollar of outside capital — and did it twice more after that.

He's mentored 24+ early-stage companies through Techstars and Alchemist, which means he's seen every version of the pre-seed trap: the product that's almost ready, the ICP that keeps shifting, the investor conversation that ends with "come back with more traction." He helps you skip the expensive version of those lessons.

📍Location: Frisco, TX
THIS TUESDAY · FREE · NO APPLICATION

The conversation is
happening this week.

Every Tuesday at 9AM PST — a live conversation for pre-seed founders, with operators who've done it. Your stage, your questions, no pitch, no slides. You walk in with a problem. You leave with a direction.

Live on Zoom
FREE
NO APPLICATION

Conversations, not lectures. Your numbers in the room, not case studies. Q&A with people who've actually been there.

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YOUR PARTNER

GP.
Operator.

The person on the other side of your pre-seed raise.

I built this because the room I needed didn't exist. When the board was asking questions I couldn't answer, when the raise wasn't closing, when I didn't know if the problem was me or the market — there was no one to call who'd actually been there and had no agenda.

I've spent 15 years on both sides of the table — scaling B2B SaaS companies to $45M+ ARR as a VP and CMO, and backing founders as a GP at Aventra Capital. I've helped teams raise $396M. I've also been the founder who didn't know what was wrong.

Full Stack CEO is that room. I show up every week because the founders in here are building something real — and they deserve feedback from someone who sits on both sides of the table.

GP @ Aventra Capital
ex-LinkedIn · PayFit · Amenitiz
PRE-SEED TO UNICORN

The room is real. The operators are real. The only question is whether you're in it.
WHY THIS WORKS

Most programs tell you
what to build.
This one builds it with you.

At pre-seed, the difference between the founders who get funded and the ones who don't isn't talent. It's having the right feedback, at the right moment, from people who've already solved what you're stuck on.

"Other programs optimize for brand names and Demo Days.

FSC is built for the chapter after —

when the metrics are on the line, the stakes are real, and you need people who will tell you the truth, not manage how you feel about it."

Full Stack CEO vs everyone else

VS. ACCELERATORS

No equity. No application window. No waiting.

The top accelerators take 7–10% of your company and put you in a cohort that starts twice a year. FSC takes nothing. The Pre-Seed Track opens every Tuesday. You don't give up cap table space you'll need for your actual pre-seed round — and you don't wait 6 months to start getting the feedback that matters right now.

VS. ONLINE COURSES

Your product. Your customers. Your numbers.

Every course teaches you the framework someone else used on a company that isn't yours. The Pre-Seed Lab doesn't teach you how to find an ICP. It sits in the room while you find yours — with operators who've done the same thing, telling you in real time what's working and what isn't. The work happens on your actual product, every week.

VS. GOING IT ALONE

The mistakes you're about to make have already been made.

The wrong ICP, the premature pivot, the round that didn't close because the story wasn't ready — every one of those mistakes has already been made by someone in this room. They came back with a map. Going it alone means learning from your own mistakes. Being in this room means learning from theirs.

VS. ADVISORS & CONSULTANTS

Operators with skin in the game. Not consultants on a retainer.

Advisors give you their opinion. Consultants give you a deck. Neither of them is in the room next Tuesday when your pipeline stalls or your investor ghosts you. FSC operators show up every week — not because they're paid to, but because the founders in this room are building the companies they want to see succeed.

What you get instead: 25+ operators who've raised, scaled, and exited — in the room every week, telling you what they actually think.

VS. WAITING FOR TRACTION

Stop waiting for traction. Start building proof.

Every investor who told you "come back with traction" meant: come back with evidence that a specific person has a specific problem and that you specifically can solve it better than anyone else. That's not traction. That's proof. And proof is exactly what the Pre-Seed Lab is built to generate — in 10 weeks, on your actual company.You don't need more traction.

You need the right proof, framed the right way, in front of the right investor. That's what Demo Day is.

$2.2B+

Raised collectively

20+

Exits across the network

12

Unicorns built or scaled

4 IPOs

in the room

The operators who show up when it matters.

Real mentorship, active participation, and direct feedback from CEOs, VCs, exited founders, and Tier 1 operators who've gone from 0 to exit. Operator-led. Boardroom-tested.

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“I've worked with companied from 98,000 employees and $30B in revenue to 5 employees and $1M in revenue. I've acquired and been acquired. I've been through an IPO and also through a meltdown. I've seen a lot and I'm here to help CEOs make better decision from day one.”

Todd Etchieson
Fractional Chief Product Officer, Apex Solutions
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“I've been a CEO and I know it's a pretty lonely job. There's a million things to navigate. I've sat on many boards and my objective is to be a truth teller to CEOs. To provide them with insights to course correct and make the best decisions for the best path forward.”

Juan Carlos Soto
Board Chairman, Advisor, former CEO, Venture Partner, Fractional CxO
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“I've done pretty much all of the roles inside in software service company from strategy to pre-sales, sales support, consulting, HR, and CEO. I have a 360 view of a company today across several industries. My objective is to help founders go from origins to Series B.”

Denis Descause
C-Level Executive & AI Entrepreneur | 0 to $200M+ Revenue Growth
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“I've led product and digital at 4 different hypergrowth stages. Smallest scaled it from $5M to $25M. Largest from $250M to $340M. All four led to an acquisition. This next chapter in my life is about value creation, mentoring, advising. I sit on six board and I'm here to help.”

Vivek Bedi
Head of AI & Product Innovation @ Litera

THE GLOBAL OPERATING STANDARD

Earn the seal.
Not for showing up.
For doing the work.

Complete 8 of 10 sprint requirements. Present at Demo Day. Leave with a certification that tells every investor, board member, and future hire exactly what you built and how you proved it.

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Pre-Seed: Zero to First Revenue

You shipped it. You proved it.

You earned it.

For founders who turned an idea into a product investors believe — before anyone told them it was ready.

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Seed: Traction to Repeatable GTM

You built the motion. You own the metrics.

You earned it.

For founders who turned founder-led chaos into a GTM system their first hire could run without them.

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Series A: From Series A to B Control

You rebuilt the machine. You control the narrative.

You earned it.

For CEOs who stopped explaining what was drifting and built the system that proves it won't again.

Frequently asked questions

The questions pre-seed
founders ask before they join.

Everything you need to decide — without a sales call.

PRICING

Two ways in.
One as low as $49/month.

No equity. No long-term contracts. No hidden fees. Start with the room — upgrade to the sprint when the stakes demand it.

Pre-Seed Lab includes:

  • 10 week live sprint with a clear start date, end date, and outcomes for your stage.

  • Weekly working sessions where you build your scoreboard, GTM plan, and experiments in real time.

  • Direct feedback from exited founders, operators, and VCs on your metrics, decks, and GTM decisions.

  • Structured experiments and templates so you know exactly what to run each week between sessions.

THE ROOM IS OPEN

You're one Tuesday away from knowing what actually matters.

Every week, pre-seed founders are in this room — getting direct feedback on their product, their customers, and their story from operators who've done it. The only difference between them and you is that they showed up.

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YOUR BASE · $49/MONTH

Enter the Pre-Seed Track.

Weekly Tuesday sessions. Private Slack. Operator AMAs. The always-on room for pre-seed founders — open every week, no application required.

No application. Cancel anytime. First session this Tuesday.

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NOT READY TO COMMIT? START HERE.

Come to a free Tuesday session first.

No credit card. No application. One hour with operators at your stage. You walk in with a problem. You leave with a direction.

Next session: Tuesday · 9AM PST · 12PM EST · 6PM CET