THE STAGE LABS

For the sprint that changes everything.

12 weeks. A small room. One stage problem. Real operator support.
The Labs are where B2B SaaS & AI founders go when the next raise, the next hire, or the next quarter demands more than another framework.

image of people working in an office setting (for an ai saas company)
12

weeks

8-12

founders per cohort

4

stage-specific labs

23

operators in your corner

1

Demo Day

THE OPERATORS IN YOUR corner HAVE BUILT AT

FIND YOUR LAB

Pick the Lab that matches your stage.

Each Lab is built for one stage and one problem.

Not a general curriculum — a focused sprint with operators who've lived exactly where you are.

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PRE-SEED LAB · $0–$1M ARR

From idea to first paying customers

For B2B SaaS & AI founders at idea, prototype, or very early pilot stage who need to ship a v1, get paying users, and build a fundable pre-seed story — in 10 weeks.

image of a financial dashboard interface
SEED LAB · $1M–$5M ARR

From scattered wins to a repeatable machine

For founders between $1M–$5M ARR who still depend on founder hustle for every deal. One primary GTM motion, a traction dashboard investors can underwrite, and a Series A-ready story.

[interface] screenshot of the dashboard interface (for a ai legal tech company)
SERIES A LAB · $5M–$10M ARR

From complexity to investor-grade control

For CEOs between $5M–$10M ARR where CAC payback is drifting, NRR is soft, and the board is asking harder questions. One Control Scorecard, a GTM map, and a board narrative you can defend.

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SERIES B LAB · $10M+ ARR

From efficient scale to international category leader.

For CEOs at $10M–$25M+ ARR who need to move from growth mode to category leadership — new markets, enterprise motion, executive team, and a Series B story that holds up to scrutiny.

HOW THE LABS WORK

The same backbone. Stage-specific work.

Every Lab runs on the same weekly rhythm — so the system is familiar even when the content changes. What changes is who's in the room and what you're building.

BUILD

1 — Sprint Brief


Every week starts with a focused sprint pack: the theme of the week, what you need to produce, and the templates to get there. No busywork. Every output connects directly to your fundraise, your dashboard, or your GTM motion.

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GROW

2 — Cohort Session (90–120 min)

A live weekly session mixing a short teaching frame, hot seats where founders present sprint outputs, and direct feedback from Yannick and the week's operator guest. You come in with your work. You leave with a decision or a next action.

[team]
RAISE

3 — Office Hours

Each week, a specialist operator — GTM engineer, CFO & capital mentor, product builder, exited founder — holds focused office hours matched to that week's sprint. Live reviews of your deck, your dashboard, your ICP doc, your pricing hypothesis.

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GROW

4 — CEO Operating Room

Between sessions, you have continuous access to the CEO Operating Room — the always-on room where you can work through blockers, pressure-test decisions, and stay in motion between weekly calls.

[team]

Note: "The work unit is simple: sprint brief → do the work → present in cohort → get operator feedback → refine. Twelve weeks of that compounds into something you can actually defend in front of investors."
SPRINT STRUCTURE

What a sprint week actually looks like.

Not a course. Not a workbook. A sprint is a real output, produced with your actual company data, reviewed by real operators in the room.

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Each sprint includes:

  • A theme — one focused problem to solve that week (e.g., ICP clarity, GTM motion design, CAC diagnosis, pricing hypothesis)

  • A required output — something you submit and present: an ICP one-pager, a live dashboard, a board section, a pricing experiment

  • A presentation slot — 3–5 minutes in the cohort call to walk your output, get direct feedback, defend your thinking

  • Templates + examples — you don't start from a blank page; you start from a proven format, adapted to your stage

  • A weekly specialist — the right operator in the room on the week it matters most

Weekly Rhythem:
Sprint Brief → Build it → Present it → Operator Feedback → Refine (Repeat for 12 weeks)

WHY THE LABS ARE DIFFERENT

Built for the unglamorous middle.

Most programs optimize for brand names, demo clips, and inspiration. The Labs are built for the actual work — turning an idea into revenue, scattered traction into a repeatable machine, or growth-stage complexity into investor-grade control.

"Accelerators prepare you to pitch. Consultants produce reports. Courses give you frameworks. The Labs give you a working system — built on your numbers, tested in a real room, ready to run."
WHO'S IN THE ROOM

The people across the table.

Each Lab is led by Yannick and supported by a rotating cast of operators, exited founders, and investors — matched to that week's sprint. No paid speakers. No passive observers. People who've done it and will tell you what they actually think.

YOUR LAB LEAD

Yannick Kpodar

2x VP/CMO turned General Partner at Aventra Capital. 15+ years scaling B2B SaaS across the US and Europe — LinkedIn, PayFit, Amenitiz, Groupe BPCE. Helped teams raise $396M, scale from single-digit ARR to $45M, and build the kind of operating systems that hold up in a board room. Founder of Full Stack CEO.

Role in the Labs: leads every cohort session, runs hot seats, owns the sprint arc.

GP @ Aventra Capital
ex-LinkedIn · PayFit · Amenitiz
15+ years B2B SaaS
image of people working in an office setting (for an ai saas company)
THE OPERATOR BENCH

Specialists in the room when it matters most.

$2.2B+ raised collectively. 23+ exits. 12 unicorns built or scaled. 4 IPOs. 25+ operators showing up every week. These aren't people who once built a company and now talk about it. They're in the room because early-stage founders ask the questions that actually matter — and they have the receipts to answer them.

[background image] image of a work desk with a laptop and documents (for a ai legal tech company)

Betty Mok
SVP Marketing · Consensus ·  
ex-LinkedIn, Pendo, Intuit, AmEx

GTM
MARKETING

Built LinkedIn's Talent Solutions demand gen engine to $100M+ in annual bookings. Grew it 3x. Team of 20+ global marketers. Now leads marketing at Consensus and runs Thursday GTM sessions inside Full Stack CEO.

What she brings: The demand gen and positioning playbook — translated for founders doing it for the first time.

image of investment portfolio

Todd Etchieson
Fractional CPO · Apex Solutions
ex-Conversica, New Relic, Nike, Nortel

Product

Took New Relic Insights from zero to $100M ARR and through IPO. CPO at a GenAI revenue platform. Director at Nike. Now works exclusively with $7M–$25M SaaS founders whose product engine is breaking before they know it.

What he brings: Where your product org is breaking down — and what to fix before it costs you momentum.

[team]

David Ehrlich
President, Genovia Care
ex-CEO Aktana (12 years), McKinsey, Stanford

CEO OPERATIONS
CAPITAL

200% CAGR over five years as CEO of Aktana — built to 400 employees, 50 countries, 7 of the top 10 global pharma companies as customers. Before that, McKinsey's Asian Technology Leadership Team. Board director across 10+ companies.

What he brings: How to build a global company, what investors actually look for, and CEO decision-making at the stage where one wrong move costs two quarters.

[headshot]
Denis Descause
AI
GTM
M&A
Founder & GTM · ex-SAP, BCG · €200M SaaS revenue

Founded and sold Flashbrand — an AI-powered HR SaaS serving millions of users including LVMH — with no external funding. At SAP, generated €200M+ in new SaaS revenue and shaped the M&A roadmap behind SuccessFactors and Ariba.

Denis brings the rare combination of scrappy founder and enterprise operator — for founders who need to know what profitable, acquirable actually looks like.

📍Location: New York, NY
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Indy Sen
GTM
PRODUCT MARKETING
ex-Google, Salesforce, Canva, MuleSoft · 3 IPOs

Three IPOs. 0→1 marketing at every one of them. Grew the MuleSoft developer base 4x in 18 months, took Matterport public on the Nasdaq, and built Canva's Apps Marketplace to 7x growth.

Named Top 100 Product Marketing Mentor four years running. Indy shows founders how to build GTM architecture — platform marketing, PLG vs. SLG — that doesn't break the moment you hire your first team.

📍Location: San Francisco, CA
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Megan Ketchum
GTM
DEMAND GEN
ex. Rippling, Faire, LinkedIn, Bain

Drove $175M in new business as LinkedIn's Demand Gen leader. Re-tooled Rippling's product marketing for its shift to a multi-product operating system. Started at Bain advising Fortune 500s on strategy and M&A.

Megan helps founders get ICP clarity, sharpen positioning, and build a demand engine that doesn't rely on the founder being in every deal.

📍Location: San Francisco, CA
[headshot] image of customer (for a university)
Juan Carlos Soto
CAPITAL
BOARD
TECH
ex-IBM VP, Sun Microsystems · Venture Partner, Shasta

VP at IBM leading a multi-billion dollar cloud integration portfolio. 12+ years as VP at Sun Microsystems, including CTO of Software. Board Chairman of Vaadin. Venture Partner at Shasta.

Juan Carlos brings the board governance, cloud architecture, and enterprise ecosystem thinking that founders usually only access after they've scaled past the mistakes.

📍Location: Berkeley, CA
[headshot] image of customer (for a gym)
Vivek Bedi
PRODUCT
AI
aCQUISITIONS
ex-Goldman Sachs, Northwestern Mutual · $2B+ acquisitions

$2B+ in acquisitions tied to his product decisions. Scaled Sortly ARR 3x as CPO. Led product at SimplifyVMS to a ~$500M PE exit. Built Northwestern Mutual's first digital platform — $500M+ in revenue, 4.3M customers.

Vivek brings the product and AI lens that founders need when the question is no longer "does it work?" but "is this a scalable, acquirable business?"

📍Location: New York, NY
[headshot] image of customer (for a fine dining restaurant)
Bill Kahlert
GTM
caPITAL
rEVENUE
Serial Founder
ex-Techstars, Alchemist · 3 exits

Managed a $45B payment portfolio at PayPal. Saved $100M+ in operational costs. Built the carding risk module from scratch. At Zillow, leads the data platform that drives trust for 2B+ visits and 35% revenue growth from property managers.

Manickkam plugs into Full Stack CEO to help founders get platform product strategy and data architecture right — before they scale the wrong thing.

📍Location: Frisco, TX
[headshot] image of customer (for a home inspector)
Alon Maltzov
product
ai
2x Founder · 1 exit · $15M→$25M ARR

Built adjusti.co from scratch and got it acquired. Post-acquisition, scaled the platform from $15M to $25M ARR and cut churn 55% in 18 months.

Alon plugs into Full Stack CEO to help early-stage founders get AI product strategy and 0→1 mechanics right — especially the retention levers most founders don't touch until they're losing customers.

📍Location: San Francisco, CA
[headshot] image of customer for an insurance agency & company
Sachin Shah
PRODUCT
AI
TECH
ex-Bain (NPSx), Accenture · Fractional CTO

Built the engineering team at NPSx (a Bain-backed AI SaaS) from 0 to 45 people while scaling four products to 7-figure ARR. Before that, 13 years as Principal Architect at Accenture delivering national critical infrastructure.

Sachin helps founders make the right technical architecture and AI stack decisions before they cost a year of runway.

📍Location: London, UK

Note: Each cohort also has one exited founder as an anchor mentor for the full 12 weeks, and rotating specialist operators matched to that week's sprint theme.
WHY THEY'RE HERE

Not advisors who lend their name.

They show up in the sessions, review your work, and give feedback they'd stand behind in any board room.

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“I've worked with companied from 98,000 employees and $30B in revenue to 5 employees and $1M in revenue. I've acquired and been acquired. I've been through an IPO and also through a meltdown. I've seen a lot and I'm here to help CEOs make better decision from day one.”

Todd Etchieson
Fractional Chief Product Officer, Apex Solutions
[background image] image of collaborative workspace (for a blockchain and cryptocurrency)

“I've been a CEO and I know it's a pretty lonely job. There's a million things to navigate. I've sat on many boards and my objective is to be a truth teller to CEOs. To provide them with insights to course correct and make the best decisions for the best path forward.”

Juan Carlos Soto
Board Chairman, Advisor, former CEO, Venture Partner, Fractional CxO
image of content management strategy session

“I've done pretty much all of the roles inside in software service company from strategy to pre-sales, sales support, consulting, HR, and CEO. I have a 360 view of a company today across several industries. My objective is to help founders go from origins to Series B.”

Denis Descause
C-Level Executive & AI Entrepreneur | 0 to $200M+ Revenue Growth
image of expert panel discussing blockchain

“I've led product and digital at 4 different hypergrowth stages. Smallest scaled it from $5M to $25M. Largest from $250M to $340M. All four led to an acquisition. This next chapter in my life is about value creation, mentoring, advising. I sit on six board and I'm here to help.”

Vivek Bedi
Head of AI & Product Innovation @ Litera

WEEK 10

You present to the room.

Every Lab ends with a Demo Day. Not a pitch competition. Not a ceremony. A real presentation of real work — what you built over 10 weeks, what you proved, and what's next.

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STEP 01

What you present

A 5–7 minute presentation of your core sprint output — your pre-seed story, traction narrative, or Control Plan depending on your Lab. You've been building it for 10 weeks. The cohort has pressure-tested it. Demo Day is where you deliver it to a room that includes external investors and operators seeing it for the first time.

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STEP 02

Who attends

Your cohort and the full mentor team. Plus stage-matched external guests: pre-seed angels and early VCs for the Pre-Seed Lab; Seed/Series A investors and GTM operators for the Seed Lab; growth VCs and CFO-level advisors for the Series A Lab; late-stage VCs and enterprise operators for the Series B Lab.

image of meeting with financial advisors [scene 1]
STEP 03

What it isn't

Demo Day at FSC is not a showcase for sponsors. There's no ranking, no prize, no winner. It's a forcing function — the final sprint. The presentation is the output. The feedback is the last session. The relationships that come from it are earned, not handed out.

Every week that passes without the right room is a week your competitors might be in it.

THE FSC LAB SEAL

Earned, not awarded.

At the end of every Lab, founders who complete all 12 sprints, present at Demo Day, and deliver their final output earn the FSC Lab Seal — the stage-specific certification from Full Stack CEO. You didn't watch videos. You spent 12 weeks building — with operators reviewing your work and a cohort holding you accountable every single week.

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FSC Pre-Seed Seal

Built the foundation.

Shipped a v1, landed paying customers, and built a grounded pre-seed story. Evidence of a real product, real signals, and real GTM thinking — not just a deck.

[background image] image of futuristic technology (for a data analytics and business intelligence)
FSC Seed Seal

Built the machine.

Built a repeatable GTM motion, installed a traction dashboard, and produced a Series A-ready narrative. Evidence of a system, not just traction.

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FSC Series A Seal

Rebuilt control.

Produced a Control Scorecard, a GTM map, and a board-grade Control Plan. Evidence of operational discipline and investor-grade transparency.

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FSC Series B Seal

Built for category

Built a category expansion plan, executive operating model, and Series B narrative. Evidence of leadership at scale.

Note: This is not a certificate for showing up. It's a credential for doing the work — with evidence.
Frequently asked questions

Answers to the real questions.

Who it's for, how it works, and what to expect  so you can decide without a sales call.

THE STAGE LABS · PRICING

One fixed fee.
No equity. No strings.

All Lab pricing is per startup. Co-founders are both welcome in sessions.

Each sprint includes:

  • 12-week live sprint with a clear start date, end date, and stage-specific outcomes

  • Weekly cohort sessions where you build your scoreboard, GTM plan, and experiments in real time

  • Direct feedback from exited founders, operators, and VCs on your metrics, decks, and GTM decisions

  • Structured sprint templates so you know exactly what to produce each week between sessions

  • Access to the CEO Operating Room throughout the Lab (and discounted after)

  • Demo Day with invited investors and operators in the room + FSC Lab Seal upon completion

CEO OPERATING ROOM

Including with your Lab sprints

Access get access to the CEO Operating Room throughout the Lab (and discounted after)

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YOUR BASE · ALWAYS ON

The CEO
Operating Room

For B2B SaaS and AI founders at any stage who want the room, the operators, and the weekly sessions — without a sprint commitment.

$49 / month
or $470 / year (2 months free)

What's included:

- Weekly live sessions at your stage — Pre-Seed, Seed, or Series A

- Private Slack — real peers, no pitch culture, no noise

- Operator AMAs every week — exited founders, active VCs, senior operators

- Full template library — GTM playbooks, scorecards, pitch frameworks, dashboards

- Every session archived and searchable

- Access to all FSC free weekly events

Not ready for a lab? Start here with the CEO Operating Room

READY TO WORK?

The Labs run in small cohorts. Seats are limited.

If you're serious about solving one real stage problem in 12 weeks — with operators who've done it and a room that holds you accountable — apply now.

image of an industry conference (for an ai marketing tech company)